English Premier League club Manchester City has penned a deal with OKX that would make the crypto exchange the soccer team’s official cryptocurrency partner.
English Soccer Club Manchester City Announces OKX As Crypto Partner
As per an announcement on the EPL team’s website, cryptocurrency exchange OKX is now the club’s official crypto partner.
Manchester City has established itself as one of the world’s biggest soccer teams over the past decade, winning numerous titles in the period.
They are the reigning champions of England’s first division, the Premier League. Last season the team also had a deep UEFA Champions League run, just losing in the final for the most prestigious trophy in club soccer.
“We are pleased to welcome OKX as an Official Partner of Manchester City today as they look to venture into the world of sports,” said Roel De Vries, the Chief Operating Officer of City Football Group.
“The new partnership aligns our shared values of innovation, drive for success and being at the cutting edge of our respective industries. Their broad and inclusive approach to targeting diverse audiences resonates with our approach. We look forward to working together throughout the partnership.”
OKX is one of the most popular global crypto exchanges, currently serving around 20 million customers in more than 180 countries.
The partnership with Man City will be the cryptocurrency exchange’s first venture into the world of sports and entertainment.
The club, however, has already had a foray into the cryptocurrency industry earlier in the year when it announced the construction of its stadium inside the Metaverse.
The deal will see these new partners collaborate on various exclusive experiences for the crypto exchange’s userbase.
OKX will also get a presence at Manchester City’s home stadium, the Etihad, as well as their academy stadium. The deal will involve both the men’s and the women’s team, and also the eSports department.
Jay Hao, the CEO of the crypto exchange, said about the partnership:
We are delighted to partner with Manchester City, one of the world’s best-loved and most successful teams. Football and crypto share something important; they are for everyone, they create inclusivity within society. For OKX, Manchester City is a Club that represents the effect football has to make a positive difference in people’s lives, to bring people together around a shared love of the beautiful game
At the time of writing, Bitcoin’s price floats around $41.7k, up 8% in the last seven days. The below chart shows the trend in the price of the coin over the last five days.
Looks like the price of Bitcoin has dwindled over the past day after a strong surge a few days back | Source: BTCUSD on TradingView
Featured image from ManCity.com, chart from TradingView.com